Eh, ZD offered me a magazine for free that I may have paid to subscribe to. And did, on occasion.
Don't blame me for taking advantage of a free offer.

you.
Now, I'm not too terribly concerned with where my subscription ends up. "Nylon Fetish Illustrated," "Your Dog's Ugly," or "Pictures of Vases N' Shit" - doesn't matter to me.
I'll miss EGM, as I really enjoyed it. But, hey. Them's the breaks, right? They went out of business, just like damn near all print publications will be in coming years. It's a sign of the times.
Do we still lament the loss of good-paying, stable "milk man" jobs due to the growth of supermarkets?
Some of these cats will remain in the games industry; some won't. It won't be equitable, and it won't be fair. It never is.
But it is what it is. If UGO sickens you that much, don't go to their website. Don't support Wombat's blog. It's not all that good, anyway. It's like being given the choice to read blogs that provide news as it happens but wading through the muck of garbage posts, bait posts, and annoying characters (other typical high profile gaming blogs), or waiting for the news to be posted on Wombat's UGO blog 14 hours after everyone else has reported it. And that's a "maybe" at best.
So, you know, fight the good fight if it serves you right. But you remind me of the anti-proposition 8 supporters in California, who mobilized *after* the bill passed and the public voted against their favor. EGM is gone, 1Up is gone, and UGO is a boring website that must be a tax write-off for some rich prick, 'cause god knows I don't read that shit.
But the point is, they're already gone. Your getting worked up to rally for support *now*? Allow me to offer up the "YOU'RE DOING IT WRONG" meme in your collective honor. Can't raise the dead, kids. Can't raise the dead.