[quote name='Mechafenris']Seriously, I see you hate Apple, but dismissing them out of hand is ignoring what they've accomplished with the iPod/iTunes, and the increasingly popular Mac computer line... like it or not, they're doing something right... and dismissing Apple as "a minority" is done at a company's peril.
Look at Google. Never underestimate an opponent. Microsoft has, and Google's handed Ballmer & Co. their butt. Linux has irritated them to the point of threatening phantom patent infringement (notice they're not pursuing any litigation... who could they sue? Stallman?) and
Apple has handed MS a huge turd sandwich to eat by trouncing them in the online music and player market...
The 360 is a bright spot in an otherwise confusing and self-destructive business model. They're losing their cash-cows (in the face of free alternatives) and people are not simply buying what they toss over the fence because it "has the MS logo on it." They're entering a new stage of competition, and because of their previous arrogance, they are approaching the new markets not in the lead anymore.
But if the 360 doesn't become a cash cow for them (dunno if it will, has, or is about to...) it will be an issue with the shareholders.
Sony's doing the same thing... and they are going to have to answer to shareholders as well...
It's not a "free to bleed money like a hemophiliac" market anymore.[/QUOTE]
To Microsoft's defense, it took Apple 4 generations to get where they are with the iPod. If you're even going to try to argue that the iPod was THIS popular BEFORE the 4th generation with the click wheel, I'm just not gonna bother to respond. The Zune is MS' first voyage into the market, and you can't argue that they did a lot of things right. The Wifi connection, the UI, and the large screen are all big big plusses. However I'll concede that the Wifi wasn't out all the way through, but at least it's there. MS is still learning the ropes.
So when you say Apple "trounced" MS in the music player/store market, it's kind of misleading. It's like a veteran boxer beating up on a rookie. Give the Zune more time, maybe even just one more generation, and I wouldn't be surprised if it takes a big bite out of the market.
I'm also not sure what you're referencing when you say Google has handed MS their butts...I'm actually don't know because I don't keep real up to date with this stuff so do enlighten me. I truly hope you're not referring to Google's new set of so called "office" tools.
I also agree with you when you say they're entering a new stage of competition. Apple is indeed becoming more and more of a threat, but I think MS knows this, and I think they're trying to respond; ie. with Vista & the 360 and their media capabilities and the Zune. You're talking as if MS is falling off a cliff, which I just don't agree with.